__( 'Ad banner widget', 'beautytemple' ), ) ); } // Creating widget front-end // This is where the action happens public function widget( $args, $instance ) { $image_link = apply_filters( 'image_link', $instance['image_link'] ); $banner_link = apply_filters( 'banner_link', $instance['banner_link'] ); // before and after widget arguments are defined by themes echo $args['before_widget']; if ( ! empty( $image_link ) )?>